KTRH Radio Station is a great radio station specializing in talk and news. Located in Houston, Texas, the station has long been a staple in the local community. The station's slogan reads "Houston's News, Traffic, and Weather Station." Numerous broadcasting stars have made it their home, including Jim Nantz or Dan Rather. Today, the station airs an assortment of syndicated talkers.
KTRH was once affiliated with many major corporations and organisations in the past. It was a CBS Radio News station and an ABC News Radio station. Now, it is a Fox News Radio Station. Dan Rather and Jim Nantz have been regulars there. Currently, the station's owner is iHeartMedia, Inc., who is affiliated with Weather Channel.
The station is a 50,000-watt news and talk station that broadcasts 24-hours. Although the station's primary location is Houston, it also offers secondary coverage to areas in southwestern Louisiana, Southeast Texas and parts New Orleans. This station is also the primary point of entry to the Emergency Alert System South Texas.
KTRH's slogan is "Houston's news, weather and traffic station." The station's website contains interesting statistics and other facts. Other than the "Houston’s Morning News" program, which starts at 5 a.m., there are several other news and talk shows. For instance, the Jasons Jukebox is a show that airs Tuesdays and the All Request Lunch Hour airs on Tuesdays and Wednesdays. Other programs include the Clay Travis and Buck Sexton Show, and Michael Berry Show. KPRC also airs "This Morning, America's First News" with Gordon Deal.
The station uses a directional pattern to concentrate its signal in Houston's Golden Triangle. The station broadcasts on a clear channel during the day and switches to a directional signal at night. It experimented in progressive rock music when the station moved to a rock format back in 1970s. Today, the station is a well-respected radio station.
KTRH 740 - AM's most watched show, it's certainly not Houston's first news. It is, however, the "This Morning," America's first news with Gordon Deal. It is the "This Morning, America's first news with Gordon Deal" broadcast. Advertisers can capitalize on KTRH's large listenership to get brand recognition by placing a sponsored advertisement on the station.
KTRH also offers the Clay Travis and Buck Sexton Show, the Michael Berry Show and the All Request Lunch Hour. Among the other perks of being a KTRH station is the chance to advertise on the station's webcast. This allows you to reach thousands of people who watch KTRH's webcasts. Additionally, you can get assistance from a third-party purchaser for your advertising campaign.
FAQ
What is radio advertising?
Understanding the interactions between different media is essential. Remember that all media types are complementary, not competing.
Radio is best used to complement television advertising. It complements TV by reinforcing key messages and providing additional information.
Radio listeners often find TV commercials too lengthy. Radio ads tend to be shorter and more affordable.
What are your thoughts on television advertising?
Television advertising is a very effective medium to reach many people at once. It was also extremely expensive. However, if you use it well, it can be incredibly powerful.
Although there are many types, TV ads share certain common characteristics. When planning any TV ad, the first thing you should do is ensure that it fits within its category. If you're running a product commercial, don't try to run a lifestyle commercial as a product commercial. Your message should stay consistent throughout the campaign.
It is important to remember that ads are best aired during prime-time. This is because TV viewers often relax while in front of the screen. You want them to be comfortable enough to listen to your words.
Finally, just because you've a lot of money doesn't mean you'll get great results. However, this may not be true. The University of California conducted a study that found commercials shown on popular programs were less likely than those on non-popular programs to sell products. It is important to do the right thing if your TV advertising budget is large.
What are the basics of print advertising?
Print advertising is an effective medium for communicating with consumers. Print advertising is used extensively by companies to promote their products or services. It is designed to attract the attention of the customer.
Print ads are typically short (1 page) and usually include text, photos, logos, or other graphics. Print ads can also contain sound, animation, videos, and hyperlinks.
The main types of print advertisements are classified as follows:
1. Brochures: These large-format printed pieces are meant to draw customers into stores. Brochures are filled with eye-catching designs, colorful pictures, and attractive graphics.
2. Catalogues - These are smaller versions of brochures. They are typically sent to customers who have requested information on specific items.
3. Flyers – These are small pieces made of paper that are distributed at events, such as fairs or concerts. Flyers can be handed out at retail outlets for a small fee, but are generally free.
4. Posters - These are larger versions of flyers. They are displayed on walls, fences, and buildings. They are created by computer software programs in order to grab passersby's eyes.
5. Direct mail - This refers to letters or postcards mailed directly to potential customers. These are sent to customers periodically by businesses to remind them about their business.
6. Newspaper Ads - These advertisements are found in newspapers and magazines. These are typically quite long and often contain text as well images.
What is the basic purpose of advertising?
Advertising is not just about selling products; it's also about creating an emotional connection between you and your customers.
Advertising is all about communicating ideas and values with people who are already interested. Advertising is about changing people's minds and attitudes. It's also about creating relationships.
It's about helping people feel good about themselves.
But if you don't know what your customers want, you can't sell anything to them.
You must first get to know your customer before you can start advertising projects.
This allows you to design ads that resonate well with them.
What are the basics of internet advertising?
Internet advertising is an essential part of every business strategy. It allows companies reach potential customers at a very low cost. However, there are many different types of internet advertising available. Some are free while others may require payment.
There are several options for advertising on the internet. These include banner ads, pop-up advertisements, search engine optimization (SEO), PPC (pay-per-click) advertisements, social media and mobile marketing. Each method has its advantages and disadvantages.
How can you choose your target audience?
Begin with you and your closest friends. If you don't know where to begin, ask yourself, "who am I trying to reach?"
Ask yourself the following questions: Who are my industry's most influential people? What are their biggest challenges? Which are the smartest people working in my field? You can find them online.
Go back to the beginning when you started your business. Why did you begin? What problem were you able to solve and how did this happen?
These answers will allow you to determine who your ideal customers are. They will also reveal their personality and reasons for buying from them.
For clues on who your competitors cater to, check out their websites and social media pages.
Once you've identified your target customers, you'll need to decide which channel(s) to use to reach them. An example: If you provide services to realty agents, you may create an informational website for home buyers.
You could create a blog if you offer software to small business owners.
If you sell clothing, you could create a Facebook page for teens. If you own a restaurant, you can set up a twitter account to provide information for parents searching for child-friendly options.
It is important to remember that there are many methods of getting your message across.
Why use social media for advertising your business?
Social Media Marketing allows you to reach customers right where they are, via social networks like Facebook, Twitter, LinkedIn and YouTube. You can also target specific audiences within these networks by using keywords.
Because this advertising method costs less online than traditional methods, it's more cost-effective. This allows you to establish strong relationships with current and future clients.
It is simple to get started using social media for your business promotion. All you need is access to the Internet and a smartphone.
Statistics
- This means that at least 50% of an ad needs to be shown on the screen for at least one second. (quicksprout.com)
- Google will display whichever ad type (CPM or CPC) is expected to earn more revenue for the publisher, which is in Google's best interest since they take a 32% share of the revenue. (quicksprout.com)
- Advertising's projected distribution for 2017 was 40.4% on TV, 33.3% on digital, 9% on newspapers, 6.9% on magazines, 5.8% outdoor, and 4.3% on radio. (en.wikipedia.org)
- It collects money from the advertisers, keeps 32% for its role in facilitating the process, and the remaining 68% goes to the publisher (you). (quicksprout.com)
External Links
How To
How to display ads on your website
An essential part of any company is advertising. They enable you to reach new customers and keep them coming again.
Advertising also allows you to promote and sell your products and/or services without spending money.
Google Adsense is a way to display image or text ads on your blog or website.
Google Adsense lets you earn revenue for each click on the ad links on your website. To set up your ads, you don't need to code anything.
To get started, just sign up for a free account at www.google.com/adsense. Follow these steps:
-
The Ad Builder tool allows you to create your ads. This tool allows you to create various ads including text, images, and interactive ads.
-
Once you have created your ads you will need to upload them into your AdSense account. Select "Upload" from the "My Ads” section of the left-hand menu bar.
-
Next, include keywords related to the product or service you are advertising so that it appears in search results for your specific niche.
-
Copy and paste the ads in the appropriate places on your website. After all these steps are completed, your ads should be automatically added to your site.
-
If visitors click on one your ads, they will be taken to another page where they may purchase your products or services.
-
Every time someone clicks one of your AdSense ads, you earn earnings.
-
By clicking on the My Account tab at the top right of your AdSense dashboard, you can view reports that show the performance of your ads.
-
You can also save your earnings as CSV files.
-
If you wish to increase your earnings, make adjustments to your ads.
-
You can also pause and delete your ads at any moment.
-
We are available to answer any questions.